
Antangin Good Night Woman Sleeping Smile Novian Arif Creative Portfolio

Antangin Good Night Mata Panda Print Novian Arif Creative Portfolio
KUALITAS TIDUR
Objective :
Introducing a new product from Antangin, which helps improve sleep quality and prevents colds with natural ingredients. So it is safe for consumption. Improve the brand image of Antangin.
How :
Awakening consumer awareness of how important it is to have good quality sleep through Antangin Good night, so that you wake up in the morning refreshed.
Insight :
Pandemic conditions do not make us stand still, keep on doing activities to survive, while maintaining our health. Here you can feel the importance of getting quality sleep to restore your body to its prime the next day.
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Delivery of messages through one of the Talents with background as a doctor so that it can make consumers more confident about Antangin Good Night products.
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Client : Deltomed
Agency : Dentsu/DSP
Creative Director : Edwin Sandjaja
Art Director : Novian Arif
Sr. Copywriter : Dennis Satriatama
Associate Account Director : Herta Sirait
Associate Account Manager : Diana Bidara
Producer Head : Lorensius Purwanto
Production House : Netracom
Producer : Lucy
Film Director : Franklin
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